Per la prima volta in Italia l’arte si “Vende a pezzi”; opere d’arte tokenizzate e blockchain per acquistare e vendere in totale sicurezza.
Il nuovo tool si userà, anche, nel mercato del calcio per tokenizzare i campioni del pallone e per comprare cavalli da corsa.
Look Lateral, a Seattle-based company, announces its first sale of a tokenized artwork on the blockchain. The work sold is a small canvas by the master Alighiero Boetti, created between 1973 and 1974, entitled Ordine e Disordine and was tokenized and sold by the collector and well-known Florentine gallerist Michele Casamonti for the total sum of 135 thousand euros.
The amount was divided into one hundred thousand digital tokens (co-ownership asset tokens), which represent fractions of the ownership of the work.
The sale was a success, beyond all the most optimistic forecasts, as the tokens sold out in just over a week.
The blockchain technology used by Look Lateral and DEXX is among the strengths of the project, because also thanks to the Dragonchain patents it has been designed and built to measure and in a hybrid way (public/private) to meet the specific needs of each player and make the user experience completely similar to what it would have on a traditional exchange or marketplace, but with all the advantages in terms of security, traceability and transparency of the blockchain.
Look Lateral, a US-based parent company that holds technology and know-how, conducted the “pilot” operation together with the Swiss subsidiary LL DEXX, which manages the exchange through the dexx.finance platform, a blockchain-based digital exchange of tokens, as well as through the Italian subsidiary Fimart, in charge of collecting and evaluating the best assets to be tokenized in the art market.
The operation is part of a larger project, with which Look Lateral aims to be the first to intercept the enormous mass of capital that is gradually moving from the traditional market to that of tokenizable assets.
However, the flagship of this legal and financial technological infrastructure are the sophisticated and innovative systems of liquidity pools, automated market makers.
The short-term goal is, among others, to interface with traditional home banking systems
The company has an ambitious program which will lead to expanding the range of assets and obtaining authorizations to carry out active marketing within the EU, launching products which, unlike the current one, also have a financial nature such as shares in investment funds, shares , bonds and other financial assets. The road has already been identified and will lead, within a few months, to the establishment of another entity based in Luxembourg, home to countless investment funds and an ideal destination for the concrete ambitions of the Look Lateral group.
The project, launched in 2017, is also based on a first-rate team which, in addition to legal advisors chosen from the main global law firms, such as Lexia, CMS Luxembourg, Lexify, Bergs&More and Withers.
Look Lateral has already raised funding for over 4 million dollars and now, after this first highly successful “soft go to market”, albeit conducted quietly and without advertising, it is preparing to open the capital again for a new round of investment from $12 million, with a pre-money valuation of the company at $35 million.
Among the partners of the initiative we also find Piers Heaton Armstrong, Global VP Marketing for Amazon.com and Colombo & Partners, a Milanese boutique firm focused on alternative investments and leader in its sector.
Realizzatore della nuova piattaforma è Niccolò Veneri Savoia, già presidente di Look Lateral e primo a portare in Italia la Borsa dell’Arte per rendere accessibile a un vasto pubblico, l’acquisizione di opere d’arte frazionate.
Gli chiediamo “Qual’è il punto di forza di LLDexx?”
Savoia: “La disponibilità delle liquidity pools, dei semplici market traders automatizzati che consentono in modo efficiente di fare trading 7 giorni su 7 per 24 ore ininterrotte.
Rappresentano una vera e propria rivoluzione in ambito blockchain.
In pratica, sono delle controparti che possono acquistare o vendere.
Il nostro exchange ha sviluppato questo sistema con algoritmi proprietari tra i più performanti al mondo.
Gli chiediamo “Future applicazioni di LLDexx?”
Savoia: “Saremo attivi nel calcio mercato, nell’acquisizione di cavalli da corsa e di altre opere d’arte.
I settori in cui lavorare sono davvero molti e tutti con buone prospettive per gli investitori”.
—
The creator of the new platform is Niccolò Veneri Savoia, former president of Look Lateral and the first to bring the Art Exchange to Italy to make the acquisition of fractional works of art accessible to a large public.
We ask him “What is the strong point of LLDexx?”
Savoia: “The availability of liquidity pools, simple automated market traders that efficiently allow trading 7 days a week for 24 uninterrupted hours.
They represent a real revolution in the blockchain field.
In practice, they are counterparties who can buy or sell.
Our exchange has developed this system with proprietary algorithms that are among the best performing in the world.
We ask him “Future applications of LLDexx?”
Savoia: “We will be active in the transfer market, in the acquisition of racing horses and other works of art.
There are really many sectors in which to work and all with good prospects for investors”.
